As consumers increasingly rely on online reviews, businesses that leave their online reputation to chance are at a severe disadvantage versus those with solid (ORM) programs in place.
Online Reputation Management is a discipline that you can take on easily — step by step. This eBook will take you through the basics of launching an ORM program in your organization.
You’ll learn about:
- Defining your goals
- Where to focus your efforts
- How to secure executive buy-in
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